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Genius vs. catastrophe

History’s Best and Worst Investments

The bets that turned pocket change into fortunes — right next to the ones that vaporized life savings.

Best

  1. 1

    Bitcoin

    From about $0.003 to a $69,044 peak — the exact starting price is fuzzy, but the order of magnitude isn’t.

    ~230,000x

    2010 – Nov 2021 ATH

  2. 2

    Amazon (from IPO)

    Held since the May 1997 IPO to today.

    ~2,500x

    $10,000 → ~$25M

  3. 3

    Apple (from IPO)

    $1,000 invested at the IPO would be worth roughly $2.5M today.

    +241,810%

    Dec 1980 – Jan 2025

  4. 4

    Nvidia

    $1,000 became roughly $12,000 over five years.

    +845%

    2023–2024, AI boom

Worst

  1. 1

    Bernie Madoff Ponzi scheme

    Some claims quote $65B in "phantom" value — the real principal lost was closer to $17–20B.

    ~$17–20B lost

    exposed Dec 2008

  2. 2

    Enron collapse

    Stock fell from $90 to 61 cents.

    ~$63B erased

    Jan 2001 – Jan 2002

  3. 3

    Lehman Brothers bankruptcy

    Stock lost 93% of its value in its final week alone.

    $639B in assets

    Sept 2008

  4. 4

    Terra/Luna crypto collapse

    LUNA fell from $117 to effectively $0 — a 99.99% loss.

    ~$40B wiped out

    May 2022

Sources

  • CoinCodex / BitboBitcoin historical price data (2010–2021)
  • CNBC / Fox BusinessAmazon and Apple long-term return coverage (2025)
  • DOJ / CNBCMadoff case reporting (2008–2009)
  • NBER working paperTerra/Luna collapse analysis (2022)

Last updated August 2026

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