LasVegas.com is about as clean a "generic keyword equals traffic equals money" domain as exists — a direct match to one of the most searched travel destinations on Earth.
The reported ~$90 million figure comes from a deal structured as a $12 million upfront payment plus ongoing royalties spread across 35 years, rather than a single lump-sum transfer — which is why domain-industry trackers flag it as an estimated total value rather than a confirmed sale price.
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